A World of Designs

Customized by You

We have over 2500 unique designs for you to choose from.

Our wide range of solitaires, rings, earrings, pendants, bangles, bracelets, mangalsutras and nosepins ensures that your perfect piece is somewhere there for sure!

Designed to Impress

Great designs crafted to perfection with utmost care

We take careful note of prevailing jewellery trends and customer feedback to bring you the best there.

Our in-house design team pays great attention to detail to make each piece a symbol of perfection.

Expect nothing short of impeccable craftsmanship, for we follow a made-to-order model where each individually crafted piece goes through several quality checks before reaching your doorstep.

Customized by You

Decide what's perfect for you!

You have the flexibility to customize a product's gold color and gold purity before placing an order.

While buying diamond jewellery, we let you choose the diamond color and clarity to suit your individual needs and specifications.

If solitaires have been on your mind, you'll love our solitaire page that lets you build your very ownpiece of solitaire jewellery from scratch.

100% Transparency

What you see is what you get

Not just competitive but also honest.

Each product we offer is open to scrutiny. You can view the complete product details right down to individual weights and sizes.

Once an order is placed, we keep you up to date with your order status right from manufacturing to packaging to dispatch and delivery.

No Compromise on Ethics

Strong code of social, environmental and business ethics

We are a socially responsible company and make sure all our diamonds are conflict-free and obtained from legitimate sources certified by the Kimberley Process Certification Scheme.

All our jewellery is nickel-safe and hence safe for you. Nickel is linked to multiple skin allergies in people.

Each order is individually crafted and sometimes there is the possibility of a minor difference in weight. We make sure that we do not over-charge you in such cases, by refunding the extra payment made by you down to the last rupee.

Affordability at its Best

As affordable as it can get!

Our streamlined in-house operations let us be completely in control of quality while still being able to save big. We give you this price benefit fully!

BBeing manufacturer, we work on cost element. The costs saved here reflect in our incredibly low prices.

With no middle men involved whatsoever, you'll find our solitaire and jewellery prices much lower than your local jeweller.